Kwang-yong SHIN
Professor
23503650skyin@nankai.edu.cn
n Integrated MarketingCommunications Strategy: Marcom Manager,Stakeholders & Interest Groups, Marketing Public Relationsn Comparative ManagementResearch: Strategic Management, Marketing Strategy,Non-profit Organization Management, Management Research Methodologyn Management Philosophy: Corporate Vision & Entrepreneurship, Corporate Ethics, Corporate SocialResponsibility, Corporate Social Responsibility Report